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Band.It Camera Lens Grip Adds Extra Control And Precision

This article was originally published in Geeky-Gadgets on Nov 4, 2016.

Photographers looking for a little extra control when using DLSR cameras, telephoto lenses or similar may be interested in a new piece of kit which has been created by RDM.

Band.it takes the form of a new accessory that can be easily fitted to your camera lens and is constructed from an extremely soft elastomer, making camera adjustments easier and more accurate rather than fumbling for your focus, say its creators.

Watch the video [in the link] below to learn more about band.it which is taken to Kickstarter and has already raised enough funding to secure its next step in to manufacture with still 28 days remaining on its campaign, thanks to over 100 backers. The creators of band.it explain a little more about its design, functionality and inspiration.

"Avid camera users find it difficult to comfortably grip and quickly adjust their camera lenses, and their plastic zoom and focus rings become loose and damaged after years of use. Plus, they have to deal with permanent damage like scratches and dings from everyday surface contact.

Camera retailers run the risk of damage to their lenses every time their equipment is leased. These organizations, institutions, and businesses invest in the best lenses, expecting members, students, and consumers to use them for years on end, but they end up with scratched and dilapidated equipment much sooner than anticipated.

These issues force individuals to constantly repair and replace their lenses, which adds another expense onto the already high cost of photography. In some cases, lens repair can take up to 4 weeks and over $250. At RDM, we’ve created band.it to solve these problems. Not only does band.it protect the lens, but it also improves user experience and precision while operating a camera. The elastic band enhances the grip and extends the surface of the lens barrel, acting as a cushion for your fingers. Furthermore, it provides a fast track when moving your hand between the zoom and focus collars by breaking the uniform surface of the cylindrical lens barrel."

For more information on the new band.it DSLR camera accessory jump over to the Kickstarter website for details by following the link below. 

Source: Kickstarter


band.it Just Changed the Game for Professional Photography

This article was originally published in the Huffington Post on Nov 3, 2016.

Worried about damaging your camera lens?

Thanks to a product engineering company made up of college students, there is now a way to protect your valuable lenses while simultaneously improving the way you use your camera. These “kids” have thought of a product that is going to do what batting gloves did to the baseball industry. I had a chance to try it out over the past weekend, and I am blown away. I can see why they made over $10,000 during the first 24 hours of their campaign on Kickstarter.

band.it stretches over the lens barrel, making it a quick solution to a major problem. Just ask the 100 photographers across the country who have tested, verified, and described band.it as “necessary for all of my lenses” - Ron Magill, professional photographer and Nikon Ambassador or “like putting on batting gloves and holding onto a baseball bat”- G.W. Burns band.it is so natural to the photographer that it should be a standard on all lenses.

band.it makes the bare lens zoom and focus feel antiquated,” says Geoffrey Weate, professional photographer and owner of Stunning Images Studio.

Domenic Aluise, the 19-year-old CEO of RDM, has been captivated with creating solutions to problems since he was young. Elezar Tonev, CJ Cooper, and Jacob Barrineau share this passion and together they decided to start RDM in one of their family’s garage. For the past two years, this formidable team has solved problems ranging from revolutionary 3D printed prosthetic legs to wheelchair attachments. RDM researches, develops, and manufactures solutions to problems presented to them. It is this unique business that is going to take the camera industry by storm with their latest product.

“We were approached by a 32 year veteran photojournalist who was struggling with a problem all photographers face: damage to their lens. Hand oils, surface contact, and daily use broke down the inexpensive zoom and focus rings on the camera lens barrel.” said Aluise. “The photographer needed something that would improve their grip as well as protect their valuable lenses. So we got to work, and after a year of development, we are so excited about the way the project turned out.”

Camera users have used anything from electrical tape to livestrong bracelets in a feeble attempt to create a barrier from surface contact, which dents and damages the expensive lenses and wears the rubber collars out. All of these have left photographers wanting a product that is more effective. That’s why RDM stepped in and created band.it, the latest camera accessory.

band.it is an elastic band made out of an extremely soft elastomer that encircles the lens barrel. The RDM team wanted to create a band that was a “cushion for your fingers” in order to not inhibit the photographer. Turns out this “cushion” not only provides comfort for the photographer, but also raises the cylindrical surface to allow your hand to easily move between the zoom and focus rings.

What really is incredible about band.it is its attention to detail. The design team ensured that the band met not only the comfort requirement but the functionality component as well. This attention to detail led to band.it having a rifled interior, which provides a no slip grip between the lens and the band.

The design of the product was of the utmost importance to the RDM team.

“Every lens model from different manufacturers in the industry is unique, which is why we created a database of thousands of lens measurements to cross-reference band.it to custom size each specific lens” said Elezar Tonev, lead designer of band.it.

band.it’s campaign is live on Kickstarter until December 1st. Check out band.it’s webpage to learn more about the product and how you can help the world “Grip The Moment” with band.it.

By George Beall


Cheap Repair Canon 70-200 Loose Zoom or Focus Ring

The Canon 70-200mm is a precious lens. Yet, its zoom and focus rings loosen or get worn out, degrading its pristine value. Fortunately, Canon allows photographers to send them in for repair. Makes sense, right? Not until you see a price tag upwards of $200!

The repair price for the zoom and focus rings can sometimes cost almost as much as the lens itself, not to mention the several weeks a photographer won't have his or her precious glass. 

That's why we created the band.it, a soft, ridged elastomer that wraps over the zoom and focus rings of any camera lens, improving grip and replacing those costly repairs. The band.it is more than 10x cheaper than sending a lens in for repair, costing only $20! Adding extra protection to your lens, the band.it serves to maintain the longevity of your lens.

It all started when Thomas Bender, a photographer with over 25 lenses and 30 years of experience, kept sending his lenses in to repair the loose or damaged zoom and focus rings on his lenses. He knew there was a better solution and conceptualized the band.it. Finding a team of engineers, the band.it came into fruition, and now serves to save photographers money in place of camera manufacturers' excessive repair prices. 

No matter what condition your lens is in, brand new, a slightly loosening zoom or focus ring, or the lens collar completely removed, the band.it will do its job. In the 2017 PhotoPlus Expo where we sold out, one photographer came to our booth, discovered what the band.it did, then ripped off his zoom collar and put the band.it in its place. Never again would he have to send any lenses in for repair. 

If you're looking for a quick and cheap solution for your loose zoom or focus rings, and don't want to send it in to Nikon, Canon, Sony, Sigma, Tamron, Fujifilm or any other lens manufacturer for repair, the band.it is available for purchase for $19.99. And with 1-2 day processing, you'll have your brand new, custom-made band.it in a fraction of the time it would take for Canon to repair it. 

As always,

Grip The Moment